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News
Broadman &
Holman to Provide Internet Customer Self-Service to Religious Booksellers
Trade Division of
World's Largest Christian Publisher Logs On To BookEasy
Nashville, TN, -September 3, 1998 -- Broadman & Holman,
the trade publishing subsidiary of LifeWay Christian Resources of the Southern Baptist
Convention, and BookEasy, the Internet self-service inquiry and ordering service for
booksellers and the publishing industry, announced today that they will launch the
Broadman & Holman BookEasy web site this Fall. Broadman & Holman join BookEasy in
the US as the second major partnership in addition to Von Holtzbrinck Publishing Services.
Broadman & Holman and BookEasy will offer booksellers
24-hour/7-day free access to real-time operational data for title, price and availability
inquiries as well as ordering and order status inquiry capabilities for all Broadman &
Holman products, including books, Bibles, videos and church resources. This alliance will
impact almost 3,000 booksellers.
"Our decision to join the BookEasy service is a
response to the customer service needs of our network of retailers," explained Mark
Lusk, Director of Marketing for Broadman & Holman. He also points to the time
retailers will save using BookEasy for self-service to address routine inquiries. Lusk
said, "Internet accessibility to our book, Bible, video, gift and church supply
products is a crucial component in our commitment to customer service, as well as
providing retailers with increased awareness of the broad range of products we produce to
meet the needs of their customers."
"Broadman & Holman realize the importance of
continuous improvement in customer relationships and service. They are uniquely positioned
to impact the flow of information to the religious bookselling community over the
Internet. BookEasy is very pleased to have them on board," said Peter F. Clifton,
Chief Executive Officer of BookEasy.
Broadman & Holman joins the Von Holtzbrinck Publishing
Services companies (Henry Holt, Farrar Straus & Giroux, St. Martin's Press, and Tor,
among others) in the US. In the UK, BookEasy partners currently include Macmillan
Distribution, Bookpoint, Exel Logistics, Marston Book Services, Littlehampton Book
Services, The Book Service (Random House UK, Little, Brown, and Grantham Book Services),
and HarperCollins UK. Over 500 publishers and imprints are represented on BookEasy.
BookEasy is the first open standard e-commerce
Internet service designed specifically for the publishing community including;
booksellers, publishers, distributors and wholesalers. BookEasy is located in
Somerset, NJ and Northwood, England, and is a division of VISTA Computer Services, the
worldwide leader in information systems for the publishing industry. BookEasy was created
and developed by VISTA Computer Services together with J. Whitaker & Sons, Ltd.,
BookEasy's partner in the UK for central site bibliographic and TeleOrdering services.
Broadman & Holman is a leading Christian
publisher, offering books, videos, gifts and supplies to buyers of every age around the
world. The publisher's mission is to touch and change lives, as well as produce quality
product. |